Privacy Policy

Effective Date: July 02, 2025

This Privacy Policy describes how The Lux Agency (“we,” “us,” or “our”) collects, uses, shares, and protects your information when you use our website, services, and platform powered by Chronos

1. Information We Collect

·         a. Personal Information: We collect your name, email address, phone number, and payment details when you register, make a purchase, or interact with our services.

·         b. Sensitive Personal Information: We do not intentionally collect sensitive personal information (such as government identification numbers, precise geolocation, biometric data, or race/ethnicity). If this changes, we will update this policy and provide you with additional rights.

·         c. Usage Data: We automatically collect IP address, browser type, device ID, referring pages, and activity within our platform.

·         d. Tracking Technologies: We use cookies, Google Analytics, Facebook Pixel, and similar technologies. These third parties may associate this data with other online activity from your browsing behavior.

·         e. Sources of Information: We collect information directly from you, automatically through your use of our services, and from third-party sources such as payment processors or marketing platforms.

2. Cookies & Tracking Technologies

·         Cookies help us remember your preferences, improve performance, and serve personalized ads.

·         Types include Essential, Performance, Functional, and Advertising cookies.

·         You can manage cookies via your browser or opt-out tools like https://optout.aboutads.info and https://optout.networkadvertising.org.

·         We honor Global Privacy Control (GPC) signals in accordance with California law.

3. How We Use Your Information

·         To provide, manage, and improve our services.

·         To process transactions and manage subscriptions.

·         To send marketing communications in compliance with the CAN-SPAM Act.

·         To deliver automated SMS or voice messages under the TCPA.

·         To analyze platform usage and optimize user experience.

·         To comply with legal obligations or protect our rights.

·         We do not use your data for automated decision-making that impacts your legal rights.

4. How We Share Information

·         We do not sell your personal information.

·         We share data with service providers for business operations under contractual agreements (DPAs).

·         We may disclose data if required by law or court order.

·         We may use cookies for cross-context behavioral advertising; you may opt-out using described tools.

5. Third-Party Services

·         We utilize Go High Level as our platform host. Some data is processed via their infrastructure.

·         Payment information is processed securely by third parties such as Stripe.

·         Our vendors may only process your data as instructed and are required to protect it under contract.

6. Data Retention

·         We retain personal data only as long as needed to fulfill service purposes, unless legally required to retain longer.

·         You may request deletion at any time by contacting [email protected]

7. Data Security

·         We use technical and organizational safeguards, including encryption and limited access protocols.

·         While we work hard to protect your data, no system is fully immune from risk.

8. Your Rights & Choices

·         Opt out of marketing emails by clicking unsubscribe.

·         Request access, correction, or deletion of your personal data via [email protected]

·         California residents may request correction of inaccurate info and restrict use of sensitive data.

·         We verify identity before honoring requests. You may designate an agent to act on your behalf.

·         We do not discriminate for exercising your rights.

9. California Privacy Rights (CCPA/CPRA)

·         California residents may: request access, deletion, or correction of their personal data; opt out of sale or sharing for advertising; and limit use of sensitive information.

·         ‘Sharing’ under CPRA includes transferring personal info for behavioral advertising, regardless of monetary exchange.

·         You may exercise these rights via [email protected] or by calling (951)582-8494

10. Children’s Privacy

·         We do not knowingly collect data from children under 13. If discovered, such data will be deleted promptly.

11. Notice at Collection

·         We provide disclosures about what data is collected and why at or before collection through banners, pop-ups, or on-page notices with a link to this Privacy Policy.

12. Changes to This Privacy Policy

·         We may revise this policy periodically. Updates will be posted to our website with a new effective date.

13. Accessibility

·         If you need this policy in an alternative format, please contact [email protected]

14. Contact Us

·         ChronosOS

·         Email: [email protected]

·         Phone: (951)582-8494

15. Legal Basis for Processing (U.S. Compliance Notice)

·         We comply with the following legal frameworks:

·         - California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)

·         - CAN-SPAM Act for email marketing

·         - Telephone Consumer Protection Act (TCPA) for SMS and voice

·         - Federal Trade Commission Act, Section 5 (prohibiting unfair or deceptive practices)

ChronosOS is a brand of The Lux Agency, LLC.